In this solo episode, I unpack the sneaky psychological pattern known as the 'hedonic treadmill' - the reason we feel amazing when we hit a goal, and kinda flat not long after. We discuss why we keep chasing the next shiny thing. Why our wins wear off so fast. Why happiness doesn't keep up with our progress. Why and how our brains adapt to both the good and the bad. Why contentment often feels just out of reach, and - most importantly - what we can actually do about it all.This episode is part neuroscience, part psychology, part philosophy, and part practical. If you've ever wondered why success can still feel unsatisfying, or how to find more meaning between the wins, this episode is for you. Enjoy.